Day three of the Showcase 2012 remained a combination of extreme highs and disappointing lows. While designers like Ishtiaq Afzal Khan and Bibi Russell left audiences wanting more, others left a bad taste. Kuki concepts Designer Zahid Khan of the design house Kuki Concept paid a glowing tribute to poet Maulana Rumi. The collection was in deep [...]

Fashion Showcase day two brought some promising fashion designers to the fore. The young Pakistani designers seem to love playing with colour and the concept of ‘Pakistaniyat’, as many collections were inspired by the cultural heritage of Pakistan.
Zaibab Sajid
Sajid’s ‘Mera Pakistan’ collection won the cultural race and was one of the best lines showcased on Day Two. The range drew inspiration from local art and landmarks like Minar-e-Pakistan and Bab-e-Khyber.

Ayesha Khurram is a celebrated Pakistani fashion designer who has been in the fashion business for almost 10 years. Recently, she has launched her spring summer collection 2012. Ayesha khurram spring summer collection 2012 is exclusive and outstanding. She has introduced a different concept like a combination of embroidery and sequins which is yet to [...]

Showcase 2012 became the first fashion week to kick off a series of such events in fashion centers Karachi and Lahore after what has been a back-to-back season of designer lawn launch events in both cities. But it is not the only laurel that it has working for it. With the commencement of the calendar event that [...]

The Leisure Club Spring/Summer circus is coming to town for just one day to kick off Leisure Club’s 15th birthday celebrations. The event promises to be a fun fashion extravaganza of the season because Leisure Club has literally juggled vivid colors, acrobatically crafted their denims and tamed wild, psychedelic beasts to make it happen. What [...]

The much awaited Sana Safinaz Spring Summer Lawn Collection for 2012 will be available in stores nationwide on the 26th of March. The ad campaign met a controversy earlier and this time the brand is not holding an exhibition which is sold out in hours every year. Here is the campaign sneak peak.

Multi-brand store Labels is organizing a two day spring summer fair in the heart of Lahore at MM Alam Road on 20th March 2012. The two highlight of the fair is to bring forth all the spring summer collections for 2012 by various designers under one roof. If you have missed out the opportunity to [...]

The details for Sobia Nazir Lawn Exhibition in Lahore are as follows: Date: 19-20th March Venue: 10Q, Gulberg II. 10 am – 10 pm Launch event for media is on the 19th evening.

Sobia Nazir lawn collection will be showcased in Karachi from 18th to 20th March at Marriott Hotel. Prints will also be available at Portia Fabrics, Sanaullah Fabrics and Lakhanis.

With an influx of lawn prints and new designers coming up with their lines of this summer staple, one usually forgets that a huge chunk of our market still enjoys wearing western wear even when the heat turns up. With international designers churning out new designs and looks, we list down the basic wardrobe pieces [...]