Truly one of the best video directors in Pakistan, Sohail Javed has come a long, long way. His videos have left a mark in the Pakistani pop music industry, and have been an inspiration for the new generation of video directors.

How many years have you been in this field?

It’s been eleven years. I started out in 1993 as a director, borrowed money from somewhere and made a programme.

Were you assisting someone?

Nope. I’ve never assisted anyone. I am not the sort who would assist someone. I know people who were assistants eleven years ago and are still assistants, or are trying to figure out what they want to do or have changed their profession. They’ve been let down and mistreated.

Under which banner are you working?

My company is called Saya films. It’s an independent film company. We ‘ll be starting a film this January.

Film as in film?

Yes. It’s basically a 100-minute English film. The script is 70% in English, 20% in Urdu and 10% in Punjabi. It’s called Baavan (52). Shahzad Nawaz is producing it, and I’m directing it. We’re making it on 35 mm.

Two years ago Arooj Aftab was a middle-class Pakistani teenager living her life according to plan: She was working studiously under the watchful gaze of her parents to finish a two-year advanced-level degree in math and economics, and planning a sensible career in accounting.

At the same time, Aftab was pursuing an interest that was not at all part of the well-established cultural framework. She was teaching herself to play the guitar. As if this weren’t radical enough, Aftab began writing her own songs. Forbidden by her father to enter a professional recording studio, Aftab did what any self-respecting Muslim girl determined to liberate herself from thousands of years of gender inequality would do: She learned how to use computer software to record and mix her own music.