With Eid just around the corner, fashion retail store Ensemble launched its exclusive collection featuring seven designers on Wednesday, August 24.
Nomi Ansari
With a collection of 16 dresses, four of Nomi Ansari’s latest designs featured full-sleeves of jamawaar with blue and shocking pink palettes of chiffon to make flowy shirts. This was Ansari’s formal line priced between Rs35,000 and Rs65,000.

How many lawn suits can one woman buy? Lawn’s not just selling well this summer, it’s getting sold out! On the first day of the Sana Safinaz exhibition in Karachi, women queued up outside the Expo center from the early hours of the morning. By night-time, the three-day long exhibition was completely sold out! And while one would expect such sales from a Sana Safinaz exhibition – they were sold out within two days last year – even designers Nomi Ansari and Deepak Perwani had to replenish stock in their …

Fifteen years ago, textile giant AlKaram struck gold when it joined hands with designer duo of Sana and Safinaz to design its lawn prints.
Continuing in the same vein, they have now formed an alliance with designer Umer Sayeed. Two days before the launch of his prints, The Express Tribune managed to corner the elusive designer for a brief Q and A about his journey from exclusive couture into the mainline markets.
How was your experience of designing fabric?
The short answer would be challenging. Designing is a very intimate, private process for …

Vibrant prints and quirky patterns ruled the spring summer catwalks injecting the runway with a healthy dose of much needed colour after a gloomy winter.
Florals, fruit, animal, polka dot, digital and ethnic inspired prints all cropped up, making this the best time to dig out a few old favorites from seasons past. With PFDC fashion week round the corner promising exclusive voile shows and lawn exhibits causing traffic jams; go wild with head-to-toe prints for maximum effect, or keep things subtle with just one or two patterned pieces.
The young and …

Nomi Ansari will be showcasing his Spring Summer collection in Karachi with some colorful prints.
Event Details:
Brand: Nomi Ansari

Venue: Dynasty near II Talwar, Clifton, Karachi
Date: 17 March at 09:00 – 20 March at 21:00
For updates visit facebook page.

Summer season is heading now and it is the season of lawn, the new prêt. To provide the comfort of bright and smooth colors with lavishing designs, many designers and celebrities are bringing up their Lawn collections in the market in lavishing exhibitions and carnivals.

With high end courtiers like Umar Sayeed, Hasan Sheheryar Yasin (HSY) and Nomi Ansari and celebrities like Nadia Hussain joining the lawn bandwagon, the summer of 2011 promises exclusive collections. While retail stores like Bonanza just entered the lawn market, Sitara Premium Lawn collaborated with designer Shamaeel, bringing Shamaeel’s Luxury Lawn Collection 2011. Firdous Cloth mills have once again captured audience by roping in Deepika Padukone as Brand Ambassador.

Additionally, rumor has it that Khaadi, Faiza Samee, Shamaeel and Deepak Perwani will also be launching their lawn collections so it’s safe to say that the summer of 2011 will be a battle of epic proportions.

Brand Ambassadors for lawn this year are from TV to Bollywood celebrities like Sahista wahidi and Deepika padukone models for Firdous lawn, Sushmita Sen for Crescent lawn and Iman Ali for Asim Jofa lawn.

Fashion shows, fashion weeks and more fashion weeks – that was the state of Pakistan’s fashion scene in 2010. There were so many fashion weeks this year that designers are eager for a break and many hope that 2011 is going to be more calm and peaceful. The prevailing economic downturn and security-related issues could not keep the country’s fashion fraternity from action as they opted to swim rather than sink in what are visibly hard times for Pakistan. We asked Pakistan’s top eight fashion designers the following questions to …

Nomi Ansari showcased a riot of colours in his celebrated Technicolor palette, from orange and fuchsia with turquoise and green at style 360 Bridal Couture week Lahore.
He began the show with cotton angharkhas in ajrak and other ethnic fabrics that were put together like patchwork which gave way to outfits in more formal fabric like chiffons. Although Ansari retained the long hemlines he did not succumb to the overdone voluminous silhouette. The look was structured with fitted kameezes and a variety of styles of sleeves.
What the Nomi Ansari brand did …

Bridals are the forte of the Pakistani fashion industry. If there was any doubt about that, the opening night of the Bridal Couture Week (BCW) effectively crushed it.
From the organization to the choreography to the general presentation of the shows, it was clear that bridals are what the fashion industry is most comfortable with. The make-up by Depilex was impeccable, who despite having been in the industry for 30 years had never done a formal fashion show. The decor at the rooftop venue was tasteful, the 140-feet long ramp was …

Owing to security concerns, Pakistan’s first Bridal Couture Week, scheduled to take place in Lahore from November 26 to 28 will now be featuring only exclusive fashion shows of bridal couture. The exhibitions of related segments concerned with this industry, which was to be opened to the general public, will no longer be featured in this three-day long celebration.
Bridal Couture Week will give a chance to 18 local and international emerging and renowned designers to display their creations under one roof. Renowned designers and jewellers participating in this event include …