‘1920′ has clicked and quite a few detractors in the industry are left wondering about the reason behind the film’s success. After all the film had Vikram Bhatt tag to it, the name which had seen 10 consecutive flops to his name in last 6 years. The film only featured newcomers, who were neither star-children nor heavily hyped. Adnan Sami’s music hardly did wonders to the film’s pre-release hype while the Ramzan/Ganesh Chaturthi period was hardly considered to be conducive to a film’s theatrical run.

So what really worked in the film’s favor? One basic thing - Smart packaging!

Once upon a time there was a film maker called Vikram Bhatt who hit gold with whatever he made. Films like ‘Fareb’ (adulterous drama), ‘Ghulam’ (action social), ‘Kasoor’ (courtroom drama), ‘Raaz’ (musical horror) and ‘Awara Paagal Deewana’ (action comedy) traversed genres and proved to be blockbusters.

Then started a bad professional phase for this Bhatt protégé who has now delivered an astonishing 11 back to back box office duds. With his last success being ‘Awara Paagal Deewana’ (2002), it has been nothing short of a harrowing five years for the film maker who is longing to taste success.

Star Cast: Rajneesh Duggal, Arjun Singh Rathod, Adah Sharma, Lisa Singh Rathod

Director: Vikram Bhatt

Music Director: Adnan Sami

Rating: * * * *

If you think Ram Gopal Verma’s Phookh scared you to the core, here is a film which will scare you left, right and centre. Vikram Bhatt’s 1920 is the sole answer to Verma’s Phookh throwing the latter nowhere in terms of horror flicks.

Vikram’s 1920 is again an answer to his movie Raaz. People, who got on the edge of their seats while watching Raaz, can be rest assured that 1920 will certainly make them jump out of their seats.

Vikram Bhatt and Aamir Khan go a long way back from when Vikram worked as an assistant director for Aamir’s films to casting Aamir for his hugely successful directorial venture ‘Ghulam’.

Now Vikram Bhatt is coming up with ‘1920′ which is due for release in September. Since the theatrical promos of Vikram’s ‘1920′ was ready, he requested Aamir to attach the promos of ‘1920′ to Aamir’s home production ‘Jaane Tu Ya Jaane Na’. And Aamir Khan readily said yes for the same!

In an industry where people keep running each other down, its heart warming to see old friendships still going strong!